ICON Golf Carts of Louisville: Luxury for Your Lifestyle

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ICON was founded in 2017 with a vision to provide consumers the most incredible value at an unbeatable price point. This methodology has grown ICON EV into one of the largest volume electric golf cart, utility golf cart, and E-Bike manufacturers in the United States & Bahamas.

We Believe in Choice

In addition to our vast selection of golf cart models, ICON offers countless ways in which they can be configured. One size does not fit all, and we believe “choice” is best left in the hands of the consumer.

Upgrades come standard on each ICON golf cart, offering incredible value, all for the same price the competitors’ charge for a base model. For the consumer, the choice isn’t whether or not they should buy an ICON instead of another brand; it’s how many amazing features they want at a price point they can afford.

Icon Golf Carts of Louisville is a Proud Member of an Automotive Family known as the Hays Group

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“This ain’t Rocket Science. Sell vehicles, make money, do it the RIGHT way and have fun doing it!”

It all began when William E. Hays bought the Hull-Dobbs Ford dealership located in downtown Louisville. He renamed the dealership Town and Country Ford and built a new and modern facility at 6015 Preston Highway where it remains today.

Today, Billy Hays heads the Hays Automotive Group with Town & Country Ford as the flagship store, dealerships in three states, and exciting plans to expand with future dealerships in the surrounding region soon.

A third generation of the Hays family, Justin Hays, has joined his father as Corporate Vice President of the Hays Automotive Group. Justin follows the same belief and vision that our organization is only as good as its people.

We could never have accomplished any of this without our many longtime loyal and dedicated employees (over 1,000 and still growing). However, more importantly, we could not have done any of this without you, our customers. We are committed to selling you a golf cart, new or used car, truck or SUV, at the lowest price possible, and providing you with the best possible service we can.

Our slogan is “We Put Ourselves In Your Shoes” and we live by it. We have been around a long time, and don’t plan on going anywhere anytime soon.

Our entire staff is committed to you, and so am I. We want to be your “Dealership for Life”!

“We put ourselves in your shoes.”

— Hays Group